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Associate Director, Qualitative | FMCG & Retail | Insights Consultancy


Location: London
Salary: c.£45-58,000 doe + benefits
Job type: Permanent
Reference: 153012


Bespoke research consultancy has created this new Associate level role to focus on client service and project delivery enabling their Consumer Qual Head to hone in on the broader drive for growth and change.

You will be leading and owning strategic and creative qual projects (around 2 to 5 at a time) for existing and new clients independently and alongside your quant colleagues. You will be ably supported by a small qual team including a dedicated ops assistant running logistics, allowing you to really dig deep into the thinking and reporting. Already very successful in a variety of consumer sectors, they have extensive relationships with retail clients so expertise in this or a comparable sector would be highly valued. Projects incorporating progressive techniques are landing very well with clients, so you will enjoy partnering with behavioural science experts and pursuing areas such as eye-tracking.

As a skilled qualitative researcher, hands-on fieldwork will still hold plenty of engagement for you including intercepts, shop-a-longs, in-home depth interviews, online communities and groups. Your proposal and report writing skills, and comfort with presenting to clients will also be key and you will be excited by the opportunity to shape innovations at the heart of the rapidly adapting retail and consumer sectors.

As a key member of a mid sized (c.40 researchers) independent agency, you will enjoy being active across the business, surrounded and supported by knowledgeable and open-minded researchers, including sector and technique specialists. With a very positive, inclusive approach to development and a collaborative working ethos embodied in their beautifully designed offices, you will thrive in this professional yet highly creative environment.


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